2023 Schedule

24 Jul 2023 / Monday

Time Track Title Speaker Venue
8:00 am - 5:00 pm Check-In Grand Ballroom Foyer
1:00 pm - 2:00 pm Keynote Embracing Opportunity and Navigating Change
Allana Forté
Senior Vice President, Legal Counsel, Chief Compliance Officer and Chief People & Culture Officer
Jacksonville University
Grand Ballroom
2:00 pm - 2:30 pm Refreshment Break Refreshment Break sponsored by Clark Higher Ed Grand Ballroom Foyer
2:30 pm - 3:30 pm Retention Retention: building student success from prospect to graduation
Michael Thorp
Vice President of Enrollment
Clarkson University
Magnolia
2:30 pm - 3:30 pm Enrollment Management Nice Story, Now Show Me the Data
Joseph Miller
Vice President for Enrollment Management and Marketing
Winthrop University
Poplar
2:30 pm - 3:30 pm Admissions Individual Efforts Still Matter: Strategies for Optimal Territory Management
Terry Cowdrey
Interim VP for Enrollment
Ohio Wesleyan University
Pine
2:30 pm - 3:30 pm Slate CRM Build your Fall travel with Voyager and Trips
Chris Besse
Assistant Director of Admissions Implementations
Carnegie
Laura Murnen
Director, Slate Trainings
Carnegie
Grand Ballroom
3:30 pm - 4:00 pm Bonus Is College Still Worth It?
Dr. Jonathan Shores
Executive Vice President
University of the Cumberlands
Poplar
3:30 pm - 4:00 pm Bonus Crafting A Marketing Message to Attract More of Your Ideal Students
Chase Highley
CEO
Greenstone Media
Pine
3:30 pm - 4:00 pm Bonus Growing Enrollment with Market Responsive Programs
Kevin Harrington
CEO and Co-founder
Rize Education
Magnolia
3:30 pm - 4:00 pm Bonus Pioneering Paths: Advancing Online Education at HBCUs & Beyond
Sean Reed-McGee
Chief Executive Officer, Co-Owner
FocusQuest
Chad Williamson
Chief Operations Officer, Co-Owner
FocusQuest
Grand Ballroom
4:00 pm - 4:45 pm Small Group Discussions Small Group Discussions Grand Ballroom
4:45 pm - 5:30 pm Social Event Wine & Cheese Reception sponsored by Niche Grand Ballroom Foyer
8:00 pm - 10:00 pm Social Event Social at The Public House The Public House

25 Jul 2023 / Tuesday

Time Track Title Speaker Venue
7:00 am - 9:00 am Meal Buffet Breakfast sponsored by Greenstone Media Cypress
9:00 am - 10:00 am Admissions Finding the Silver Bullet to Boost Enrollment: A Case Study
Brad Poznanski
Executive Director of International Enrollment
New England College
Magnolia
9:00 am - 10:00 am Slate CRM How to Train Your Staff on Configurable Joins
Ted Magdzinski
SVP, Partnerships and Integrations
Carnegie
Courtney Mumma
Assistant Director of Student Success Implementations
Carnegie
Pine
9:00 am - 10:00 am Retention Financial Aid Strategies to grow Enrollment and Retention
Mike Keane
SVP, Modeling & Client Strategy
Carnegie
Ashley Zullo
Vice President for Enrollment Management and Financial Aid
Thiel College
Grand Ballroom
9:00 am - 10:00 am Enrollment Management SEM Journey: From Silos to Collaboration to Enrollment Growth
John Saparilas
AVP Enrollment Services
Wake Technical Community College
Poplar
10:00 am - 10:30 am Meal Coffee Break sponsored by Clark Higher Ed Grand Ballroom Foyer
10:30 am - 11:30 am Retention How We Won the AASCU Excellence and Innovation Award for Student Success and College Completion During a Pandemic
Rob Ducoffe
Provost and Vice Chancellor, Academic and Student Affairs
University of Wisconsin-Parkside
Magnolia
10:30 am - 11:30 am Slate CRM Improving University Advising Efforts with Slate for Student Success
Benjamin Szabo
Student Success Program Manager
Technolutions
Pine
10:30 am - 11:30 am Enrollment Management EM Strategies For Increasing And Sustaining Enrollment Growth In The Student Journey
Kathi Swanson
President
Clarus Corporation
Poplar
10:30 am - 11:30 am Admissions Automate so you can Relate (using AI)
Shani Lenore-Jenkins
Vice President of Enrollment
Maryville University
Grand Ballroom
11:30 am - 12:00 pm Bonus The Carnegie Small College Initiative
Scott Novak
Chief Development Officer
Carnegie
Poplar
11:30 am - 12:00 pm Bonus How to Convert More Prospects Through a Student-Centered Approach to Conversion Rate Optimization (CRO)
Michael Doran
CRM Implementation Strategist
XEquals
Magnolia
11:30 am - 12:00 pm Bonus 5 Secret Hacks For Increasing Your Enrollments with Online Ads and Marketing Funnels
Chase Highley
CEO
Greenstone Media
Grand Ballroom
11:30 am - 12:00 pm Bonus Populi as a One-Stop Enrollment Solution
Luke Dickson
Account Manager
Populi
Pine
12:00 pm - 1:15 pm Meal Casual Box Lunch sponsored by Carnegie and CollegeXpress Cypress
1:15 pm - 2:15 pm Retention Strategy in the Midst of Chaos
Sarah Coen
Vice President of Strategic Initiatives and Enrollment Management
Transylvania University
Grand Ballroom
1:15 pm - 2:15 pm Enrollment Management Evaluating Vendor ROI
Edward Wright
Vice President of Enrollment Management
Holy Family University
Poplar
1:15 pm - 2:15 pm Admissions Engaging New Markets: Powerful Strategies to Reach Today’s Students and Families
Reva Levin Woodham
Director, Digital Strategy
Encoura
Chris Tyburski
Vice President
Encoura
Magnolia
1:15 pm - 2:15 pm Slate CRM Don't Forget Your Phone! Harnessing the power of Dynamic Layouts
Chris Carl
AVP, Technical Slate Solutions
Carnegie
Jeremiah Tudor
SVP, New Product Development
Carnegie
Pine
2:15 pm - 3:00 pm Social Event Refreshment Break and Tic-Tac-Toe Drawing sponsored by Clark Higher Ed Grand Ballroom
3:00 pm - 4:00 pm Enrollment Management Boosting Enrollment: How Small Colleges Can Harness the Power of TikTok
Katie Camacho-Smith
Head of Education
TikTok
Allie Parry
Brand Partnership Manager
TikTok
Grand Ballroom
3:00 pm - 4:00 pm Admissions First-Gen: How to College from Scratch
Lauren Sciochetti
Director of Undergraduate Admission
Neumann University
Christine Gibble
Associate Director of Undergraduate Admission
Neumann University
Poplar
3:00 pm - 4:00 pm Retention Rethinking Thinking for the 21st Century University
Ndala M. Booker
Founder/CEO
AdventHealth University
Magnolia
3:00 pm - 4:00 pm Slate CRM Essentials to planning a campaign launch or refresh
Laura Murnen
Director, Slate Trainings
Carnegie
Laura Bald
AVP, Slate Implementations
Carnegie
Pine

26 Jul 2023 / Wednesday

Time Track Title Speaker Venue
7:30 am - 9:00 am Meal Buffet Breakfast sponsored by Greenstone Media Cypress
9:00 am - 10:00 am Retention A Closer Look at Retention
Courtney Mumma
Assistant Director of Student Success Implementations
Carnegie
James Vineburgh
Director of Research and Consulting
Clarus Corporation
Magnolia
9:00 am - 10:00 am Enrollment Management Transitioning Between Enrollment Management Jobs
Chrissy Holliday
Vice President for Enrollment Management and Student Success
Cal Poly Humboldt
Grand Ballroom
9:00 am - 10:00 am Admissions The Enrollment Cliff – The A to Z prep list
Nathan Alexander
Vice President for Partner Relations
Clark Higher Ed
Poplar
9:00 am - 10:00 am Slate CRM Convert your Slate Template Library/Local Queries to Configurable Joins
Laura Bald
AVP, Slate Implementations
Carnegie
Ted Magdzinski
SVP, Partnerships and Integrations
Carnegie
Pine
10:00 am - 10:30 am Bonus Lead Generation for Small Colleges
Scott Novak
Chief Development Officer
Carnegie
Kristy Phillips
Director, Client Success
Carnegie
Grand Ballroom
10:30 am - 11:30 am Retention Executing Integrated Retention Management: Limiting the Attrition Sieve for Enrollment Growth
George Wolf
Vice President for Enrollment Management
Siena Heights University
Magnolia
10:30 am - 11:30 am Enrollment Management Faculty! The "Secret Sauce" to Developing a Successful SEM Plan at Small Colleges
Quentin R. Johnson
President
Southside Virginia Community College
Poplar
10:30 am - 11:30 am Slate CRM Collecting and taking action on retention data
Courtney Mumma
Assistant Director of Student Success Implementations
Carnegie
Chris Besse
Assistant Director of Admissions Implementations
Carnegie
Pine
10:30 am - 11:30 am Admissions Building a Truly Student-First Transfer Pathway for 2025 and Beyond
Dale Gaubatz
Executive Director of Admissions
University of the Virgin Islands
Grand Ballroom