2023 Schedule

24 Jul 2023 / Monday

Time Track Title Speaker Venue
8:00 am - 5:00 pm Check-In Grand Ballroom Foyer
1:00 pm - 2:00 pm Keynote Embracing Opportunity and Navigating Change
Allana Forté
Senior Vice President, Legal Counsel, Chief Compliance Officer and Chief People & Culture Officer
Jacksonville University
Grand Ballroom
2:00 pm - 2:30 pm Refreshment Break Refreshment Break sponsored by Clark Higher Ed Grand Ballroom Foyer
2:30 pm - 3:30 pm Retention Strategy in the Midst of Chaos
Sarah Coen
Vice President of Strategic Initiatives and Enrollment Management
Transylvania University
Magnolia
2:30 pm - 3:30 pm Enrollment Management Nice Story, Now Show Me the Data
Joseph Miller
Vice President for Enrollment Management and Marketing
Winthrop University
Poplar
2:30 pm - 3:30 pm Admissions Individual Efforts Still Matter: Strategies for Optimal Territory Management
Terry Cowdrey
Interim VP for Enrollment
Ohio Wesleyan University
Pine
2:30 pm - 3:30 pm Slate CRM Take your data to the next level with Data Explorer
Chris Carl
AVP, Technical Slate Solutions
Carnegie
Laura Murnen
Trainings Manager
Carnegie
Grand Ballroom
3:30 pm - 4:00 pm Bonus Is College Still Worth It?
Dr. Jonathan Shores
Executive Vice President
University of the Cumberlands
Poplar
3:30 pm - 4:00 pm Bonus Crafting A Marketing Message to Attract More of Your Ideal Students
Chase Highley
CEO
Greenstone Media
Pine
3:30 pm - 4:00 pm Bonus Special Session by Rize Education Magnolia
4:00 pm - 4:45 pm Small Group Discussions Small Group Discussions Grand Ballroom
4:45 pm - 5:30 pm Social Event Wine & Cheese Reception Grand Ballroom Foyer

25 Jul 2023 / Tuesday

Time Track Title Speaker Venue
7:00 am - 9:00 am Meal Buffet Breakfast sponsored by Greenstone Media Cypress
9:00 am - 10:00 am Admissions Direct Admission: A Case Study
Brad Poznanski
Executive Director of International Enrollment
New England College
Pine
9:00 am - 10:00 am Slate CRM How to Train Your Staff on Configurable Joins
Ted Magdzinski
SVP, Partnerships and Integrations
Carnegie
Courtney Mumma
Assistant Director of Student Success Implementations
Carnegie
Grand Ballroom
9:00 am - 10:00 am Retention Financial Aid Strategies to grow Enrollment and Retention
Timothy Lyon
SVP Modeling
Carnegie Higher Ed
Ashley Zullo
Vice President for Enrollment Management and Financial Aid
Thiel College
Magnolia
9:00 am - 10:00 am Enrollment Management SEM Journey: From Silos to Collaboration to Enrollment Growth
John Saparilas
AVP Enrollment Services
Wake Technical Community College
Poplar
10:00 am - 10:30 am Meal Morning Coffee Grand Ballroom Foyer
10:30 am - 11:30 am Retention How We Won the AASCU Excellence and Innovation Award for Student Success and College Completion During a Pandemic
Rob Ducoffe
Provost and Vice Chancellor, Academic and Student Affairs
University of Wisconsin-Parkside
Magnolia
10:30 am - 11:30 am Slate CRM Improving University Advising Efforts with Slate for Student Success
Benjamin Szabo
Student Success Program Manager
Slate Powered by Technolutions
Grand Ballroom
10:30 am - 11:30 am Enrollment Management EM Strategies For Increasing And Sustaining Enrollment Growth In The Student Journey
Kathi Swanson
President
Clarus Corporation
Poplar
10:30 am - 11:30 am Admissions Automate so you can Relate (using AI)
Shani Lenore-Jenkins
Vice President of Enrollment
Maryville University
Pine
11:30 am - 12:00 pm Bonus Carnegie Small College Initiative
Scott Novak
Chief Development Officer
Carnegie
Poplar
11:30 am - 12:00 pm Bonus Special Session by XEquals Magnolia
11:30 am - 12:00 pm Bonus 5 Secret Hacks For Increasing Your Enrollments with Online Ads and Marketing Funnels
Chase Highley
CEO
Greenstone Media
Pine
11:30 am - 12:00 pm Bonus Special Session by Populi Grand Ballroom
12:00 pm - 1:15 pm Meal Casual Box Lunch Cypress
1:15 pm - 2:15 pm Retention #StudentFirst: Transforming How Baker College Supports Students
Jamie Zamjahn
Vice President, Student Success & Engagement
Baker College
Magnolia
1:15 pm - 2:15 pm Enrollment Management Evaluating Vendor ROI
Edward Wright
Vice President of Enrollment Management
Holy Family University
Poplar
1:15 pm - 2:15 pm Admissions Engaging New Markets: Powerful Strategies to Reach Today’s Students and Families
Stephanie Capps
Senior Marketing Programs Manager
Encoura
Pine
1:15 pm - 2:15 pm Slate CRM Don't Forget Your Phone! Harnessing the power of Dynamic Layouts
Chris Carl
AVP, Technical Slate Solutions
Carnegie
Jeremiah Tudor
SVP, New Product Development
Carnegie
Grand Ballroom
2:15 pm - 3:00 pm Social Event Refreshment Break and Tic-Tac-Toe Drawing sponsored by Clark Higher Ed Grand Ballroom
3:00 pm - 4:00 pm Enrollment Management Boosting Enrollment: How Small Colleges Can Harness the Power of TikTok
Katie Camacho-Smith
Head of Education
TikTok
Allie Parry
Brand Partnership Manager
TikTok
Poplar
3:00 pm - 4:00 pm Admissions First-Gen: How to College from Scratch
Lauren Sciochetti
Director of Undergraduate Admission
Neumann University
Christine Gibble
Associate Director of Undergraduate Admission
Neumann University
Pine
3:00 pm - 4:00 pm Retention Rethinking Thinking for the 21st Century University
Ndala M. Booker
Founder/CEO
NdalaLive, LLC
Magnolia
3:00 pm - 4:00 pm Slate CRM Essentials to planning a campaign launch or refresh
Laura Murnen
Trainings Manager
Carnegie
Laura Bald
AVP, Slate Implementations
Carnegie
Grand Ballroom

26 Jul 2023 / Wednesday

Time Track Title Speaker Venue
7:30 am - 9:00 am Meal Buffet Breakfast sponsored by Greenstone Media Cypress
9:00 am - 10:00 am Retention Retention: building student success from prospect to graduation
Michael Thorp
Vice President of Enrollment
Clarkson University
Poplar
9:00 am - 10:00 am Retention Transitioning Between Enrollment Management Jobs
Chrissy Holliday
Vice President for Enrollment Management and Student Success
Cal Poly Humboldt
Magnolia
9:00 am - 10:00 am Admissions The Enrollment Cliff – The A to Z prep list
Nathan Alexander
Vice President for Partner Relations
Clark Higher Ed
Pine
9:00 am - 10:00 am Slate CRM Convert your Slate Template Library/Local Queries to Configurable Joins
Laura Bald
AVP, Slate Implementations
Carnegie
Ted Magdzinski
SVP, Partnerships and Integrations
Carnegie
Grand Ballroom
10:00 am - 10:30 am Bonus Special Session by CollegeXpress Pine
10:30 am - 11:30 am Retention Executing Integrated Retention Management: Limiting the Attrition Sieve for Enrollment Growth
George Wolf
Vice President for Enrollment Management
Siena Heights University
Poplar
10:30 am - 11:30 am Enrollment Management Faculty! The "Secret Sauce" to Developing a Successful SEM Plan at Small Colleges
Quentin R. Johnson
President
Southside Virginia Community College
Magnolia
10:30 am - 11:30 am Slate CRM Collecting and taking action on retention data
Courtney Mumma
Assistant Director of Student Success Implementations
Carnegie
Chris Besse
Senior Slate Implementations Strategist
Carnegie
Grand Ballroom
10:30 am - 11:30 am Admissions Building a Truly Student-First Transfer Pathway
Dale Gaubatz
Executive Director of Admissions
Colorado School of Mines
Pine