How many times have you asked a student if they are First Gen, and they just stare back at you blankly? Do they understand the term? Are they ashamed of the distinction? No matter the reason, it's important to understand the challenges that a First-Generation student faces when working through the college search process. The reality for First-Gen students is that there are no parents who have experienced the college search process to be there for them as a resource. This session seeks to define the full meaning of being a First-Generation college student, understand how we can celebrate a student’s difference while recruiting, targeted event programming, and how to meet First-Gen students where they are throughout the admission cycle.