​​Dr. Kathi Swanson understands how community colleges operate and shares that knowledge nationally with humor and insight. As President of CLARUS—A Carnegie Company, Kathi continues to be on the cutting edge of new technologies used in marketing. Kathi has been working with community colleges for nearly 30 years – helping them stay current with their advertising tactics and assisting them in understanding their markets. Her work with more than one-third of the community colleges in the country provides insight into best practices in marketing for community colleges. With a Doctorate in Marketing from Texas A&M University, Kathi brings fine-tuned information-gathering skills as well as a wealth of information regarding best practices for community colleges across the country.